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Creative direction, art direction and design
for cut-through campaigns and standout brands.

I’m an all-round creative based in London with over 20 years’ experience designing identities that define businesses; crafting films and comms materials that help them sell and concepting campaigns that grab attention. A team player. No ego. No airs.
I’ve spent much of that time taking the intangible, the commonplace and the inexplicable and turning them into something buyable, creatively engaging and hard-to-ignore.
I love getting my hands dirty crafting the work, being part of a team that makes good things happen.
I've also spent a lot of time leading, directing and mentoring teams of designers, writers, animators, film makers and visualisers as well.
Whatever I'm doing, the ego stays at home and the work comes first.
I'm a big believer in simplifying, entertaining and communicating a clear message; in being hard on the work, but not on the people; that a sense of humour, tenacity and a pair of open ears are key to doing all of it.

I’m an all-round creative based in London with over 20 years’ experience designing identities that define businesses; crafting films and comms materials that help them sell and concepting campaigns that grab attention. A team player. No ego. No airs.
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